Privacy Policy

Last updated: May 2026.

The short version

We collect as little personal data as possible.
We do not sell your data.
We use anonymous analytics to understand which content is useful.
Affiliate merchants you click through to have their own cookie and tracking policies.

What we collect

If you subscribe, we store your email address and the source page. Used only to send our newsletter. Unsubscribe with one click.

Contact and acquisition forms

We store the information you submit (name, email, optional company and message) to respond to your inquiry. We do not market to this data.

Anonymous analytics

We use cookieless, privacy-respecting web analytics to count page views, identify which content is useful, and track quiz/checklist usage. We do not store IP addresses for analytics purposes.

Affiliate click tracking

When you click an affiliate link, we may record the merchant, product slug, and page path — anonymously, with no personal information attached.

Cookies

We do not use third-party advertising cookies. Our quiz and trip-checklist tools use localStorage for tool state (kept on your device only).

Third-party services

Affiliate merchants (Amazon, REI, etc.) — track via their own cookies on their own sites.
Analytics provider — cookieless, anonymous.
Hosting — server logs retained for 30 days for security purposes.

Your rights

You can request access to or deletion of any personal information we hold by emailing us via the contact page. We will respond within 30 days.

Changes to this policy

We will update the "last updated" date when changes are made. Material changes will be announced via our newsletter if applicable.